[New] In 2024, Exploring the Monetization Framework of TSeries via YouTube
Exploring the Monetization Framework of TSeries via YouTube
Founded by Gulshan Kumar on 11 July 1983, T-Series is an Indian Music record label with over 220 million subscribers on YouTube. Lately, there have been lots of controversies about the T-Series YouTube income, and one common question that we see is “What is T-Series income on YouTube?”
So, if you have the same question, then, you’ve come to the right page to find an answer. In this post, we’ve covered everything you need to know about the T-Series YouTube income. So, without wasting much time, let’s dive in to find out more.
Part 1: Information Box on T Series
Before we reveal all you need to know about T-Series YouTube income, here is an overview of Who T-Series is.
Name | T-Series |
---|---|
Real Name | Bhushan Kumar Dua |
Net Worth (2022) | $515.4 Million |
Monthly Income and Salary | Approximately $8.6 Million |
Yearly Income | Over $128 Million |
Type | Private |
Industry | Music & Entertainment |
Founded | 11 July 1983; 39 years ago in Delhi, India |
Founder | Gulshan Kumar |
Key People | Bhushan Kumar Dua (Chairman, managing director), Krishan Kumar, Neeraj Kalyan (President) |
Services | Music record label % Film production |
YouTube Channel | T-Series |
Awards and Recognition | Creator Awards |
Now you have an overview of what T-Series YouTube channel income is, read on to discover more
Part 2: T-Series YouTube Earning and Stats
T-Series main source of revenue is the views and adverts, and as of when this article was written, research shows that T-Series attracts more than 2.15 billion views per month. Since a YouTube channel could earn an average of $3 to $5 per one thousand views, it can be estimated that T-Series earn a monthly income of up to $8.6 Million per month, and could make up to over 128 Million per year. Do you still want to find out more? Check out the table on T-Series stats;
Estimated Monthly Earning (USD/INDIAN RUPEES) | $8.6 Million / R.S699 Million |
---|---|
Estimated Yearly Earning (USD/INDIAN RUPEES) | Approximately $128 Million / R.S 10.4 Billion |
Total Videos Uploads | 17, 516 |
Total Views | 202,606,674,113 |
Subscribers | 225 Million |
Years Active | 16 years |
Genre | Music |
T-Series is very popular on all social media platforms, including Facebook, Twitter, and Instagram. He has been in the game for so long that anyone believes in the content he creates. The company was discovered in the 1980s by Gulshan Kumar a cassette tape business, and it was focused on devotional music, especially Hindu hymns and Bollywood music.M
The good thing back then was that T-Series was the first of its kind, and the devotional music market was really big, especially amongst old folks. So, it was easy for T-Series music to reach the right audience within a short time, and it had its first breakthrough in the late 1980s.
Fast forward to 2004, telecommunication companies were having complaints from mobile phone users who were not satisfied with their ringtones. So, T-Series became their plug and started 30-second of their music to them. Then, in 2009, when YouTube was launched in India, T-Series discovered lots of his music where being uploaded on YouTube illegally. This led to a ruling against YouTube, and in January 2011, T-Series published its first video on YouTube.
Since 2011 till now, T-Series has experienced tremendous growth. T-Series has up to 29 different YouTube channels with total subscribers of 225million with over a billion views monthly, making them one of the top-leading YouTube channels globally. Right now,
Part 3: Why Is T-Series Trending on YouTube?
Since you already know what T-Series income on YouTube is, you might be eager to find out what he did that made him so popular and became a trend on YouTube. Well, the truth is, T-Series is not doing anything no one can do. However, he has been in the industry for so long that his YouTube channel is like a dish for many viewers, especially the ones in India.
Below are the three main things why T-Series is always trending on YouTube;
Huge YouTube Channel Monthly Visits
Boasting monthly views of over 100 million per month, T-Series is one of the few YouTube channels that usually have millions of visits from users globally every month. Research shows that the YouTube channel usually has approximately 7.9million visitors per month. This huge monthly visit helps them stay at the top of most YouTube searches that relates with his videos keywords, thus making them trend more when compared with his competitor’s YouTube channel.
Large Subscriber Base
With over 225 million subscribers and still counting, T-Series YouTube channel is a home for many folks to listen to music and see movie thrillers. The large subscriber base plays a huge role in his trend, and the subscriber base continues to increase, he still has the high chance of maintaining his trend within the industry for a very long time.
Regular Posting of Quality Videos
Having a huge YouTube subscriber base is one thing, but being able to deliver quality video content that anyone would love to watch is different. T-Series has been consistent in delivering quality videos, that immediately he uploads a new video on YouTube, he starts getting massive views instantly. Many folks are always eager to see his next upload on YouTube. This has been the same thing for T-Series over the past years, and it has helped him gained more and more popularity.
Bonus Tip: How to be a YouTuber and Make Videos like t series
To be a YouTube-like T-Series you don’t only need to put in the hard work in what you do, you also need to be smart and stay consistent. Plus, you must acquire advanced video editing software that will help you create videos that will make you stand out in the industry. One such video editing software is Wondershare’s Filmora video editor.
Filmora is a video editing powerhouse that boasts lots of efficient tools that one can use to edit every aspect of a video clip. From removing background noise to editing audio, adding transitions, applying effects, and lots more. The tool is one that any YouTuber must have at his/her fingertips.
Besides, Filmora offers lots of free built-in video effects from popular platforms like FilmStock, Pixel, Unsplash, and many others. The amazing thing is you don’t necessarily need video editing skills to utilize the features of the software.
Here is how to use Filmora to Create Impressive Videos for YouTube;
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Download the latest version of Filmora from the official website and install it. Then, launch the tool and use the Import button to upload the YouTube video you wish to edit.
Drag-n-drop the imported video to the Timeline.
Step2 Navigate to the top of the screen and select Effects. Choose AI Portrait from the left-hand side. After that, drag-n-drop a preferred AI Portrait effect to the Timeline. Then, adjust it to the section of your video you want it to be displayed.
You can also change the AI Portrait effect settings. To do that, double-click on the effect from the timeline to prompt a pop-up window. Apply the AI Portrait effect from there.
Step3 You can add royalty-free music to your YouTube video by clicking Audio from the top. Then, select the preferred audio to use in the video and move it to the timeline.
To adjust your audio settings, double-click the audio clip from the timeline and use the relevant button to balance audio fade-in and fade-out, volume, pitch, etc.
Step4 Another crucial thing you need to do is to add Subscribe watermark. To do this, click the >> icon next to Export from the top of the screen and select Element.
Locate and click ‘Social Media Show Element 07’ Effects. Drag-n-drop the selected effect to the Timeline.
Step5 Change the position where the Subscribe watermark should appear in your video. Then, play the video to preview it.
Step6 After you’re done with the editing, click the Export button from the top bar and choose Burn DVD from the drop-down list that shows up.
Spet 7: A pop-up window will appear on your PC screen. Select where you want to save the edited video file from the Folder Path section. Then, enter the file name in Lable. Click Export to finish.
Final Words
That’s all on T-Series income on YouTube. T-Series did not just become successful overnight. It took consistent hard work. The team put so much effort not just to come up with ideas and create videos, but also to invest in the right tools to make their videos stand out in the industry. If you’re looking to start your YouTube journey and be like T-Series some days, you should start now. The first move you should make is to invest in Wondershare Filmora software, as it has lots of tools to offer for editing videos with high quality.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Part 1: Information Box on T Series
Before we reveal all you need to know about T-Series YouTube income, here is an overview of Who T-Series is.
Name | T-Series |
---|---|
Real Name | Bhushan Kumar Dua |
Net Worth (2022) | $515.4 Million |
Monthly Income and Salary | Approximately $8.6 Million |
Yearly Income | Over $128 Million |
Type | Private |
Industry | Music & Entertainment |
Founded | 11 July 1983; 39 years ago in Delhi, India |
Founder | Gulshan Kumar |
Key People | Bhushan Kumar Dua (Chairman, managing director), Krishan Kumar, Neeraj Kalyan (President) |
Services | Music record label % Film production |
YouTube Channel | T-Series |
Awards and Recognition | Creator Awards |
Now you have an overview of what T-Series YouTube channel income is, read on to discover more
Part 2: T-Series YouTube Earning and Stats
T-Series main source of revenue is the views and adverts, and as of when this article was written, research shows that T-Series attracts more than 2.15 billion views per month. Since a YouTube channel could earn an average of $3 to $5 per one thousand views, it can be estimated that T-Series earn a monthly income of up to $8.6 Million per month, and could make up to over 128 Million per year. Do you still want to find out more? Check out the table on T-Series stats;
Estimated Monthly Earning (USD/INDIAN RUPEES) | $8.6 Million / R.S699 Million |
---|---|
Estimated Yearly Earning (USD/INDIAN RUPEES) | Approximately $128 Million / R.S 10.4 Billion |
Total Videos Uploads | 17, 516 |
Total Views | 202,606,674,113 |
Subscribers | 225 Million |
Years Active | 16 years |
Genre | Music |
T-Series is very popular on all social media platforms, including Facebook, Twitter, and Instagram. He has been in the game for so long that anyone believes in the content he creates. The company was discovered in the 1980s by Gulshan Kumar a cassette tape business, and it was focused on devotional music, especially Hindu hymns and Bollywood music.M
The good thing back then was that T-Series was the first of its kind, and the devotional music market was really big, especially amongst old folks. So, it was easy for T-Series music to reach the right audience within a short time, and it had its first breakthrough in the late 1980s.
Fast forward to 2004, telecommunication companies were having complaints from mobile phone users who were not satisfied with their ringtones. So, T-Series became their plug and started 30-second of their music to them. Then, in 2009, when YouTube was launched in India, T-Series discovered lots of his music where being uploaded on YouTube illegally. This led to a ruling against YouTube, and in January 2011, T-Series published its first video on YouTube.
Since 2011 till now, T-Series has experienced tremendous growth. T-Series has up to 29 different YouTube channels with total subscribers of 225million with over a billion views monthly, making them one of the top-leading YouTube channels globally. Right now,
Part 3: Why Is T-Series Trending on YouTube?
Since you already know what T-Series income on YouTube is, you might be eager to find out what he did that made him so popular and became a trend on YouTube. Well, the truth is, T-Series is not doing anything no one can do. However, he has been in the industry for so long that his YouTube channel is like a dish for many viewers, especially the ones in India.
Below are the three main things why T-Series is always trending on YouTube;
Huge YouTube Channel Monthly Visits
Boasting monthly views of over 100 million per month, T-Series is one of the few YouTube channels that usually have millions of visits from users globally every month. Research shows that the YouTube channel usually has approximately 7.9million visitors per month. This huge monthly visit helps them stay at the top of most YouTube searches that relates with his videos keywords, thus making them trend more when compared with his competitor’s YouTube channel.
Large Subscriber Base
With over 225 million subscribers and still counting, T-Series YouTube channel is a home for many folks to listen to music and see movie thrillers. The large subscriber base plays a huge role in his trend, and the subscriber base continues to increase, he still has the high chance of maintaining his trend within the industry for a very long time.
Regular Posting of Quality Videos
Having a huge YouTube subscriber base is one thing, but being able to deliver quality video content that anyone would love to watch is different. T-Series has been consistent in delivering quality videos, that immediately he uploads a new video on YouTube, he starts getting massive views instantly. Many folks are always eager to see his next upload on YouTube. This has been the same thing for T-Series over the past years, and it has helped him gained more and more popularity.
Bonus Tip: How to be a YouTuber and Make Videos like t series
To be a YouTube-like T-Series you don’t only need to put in the hard work in what you do, you also need to be smart and stay consistent. Plus, you must acquire advanced video editing software that will help you create videos that will make you stand out in the industry. One such video editing software is Wondershare’s Filmora video editor.
Filmora is a video editing powerhouse that boasts lots of efficient tools that one can use to edit every aspect of a video clip. From removing background noise to editing audio, adding transitions, applying effects, and lots more. The tool is one that any YouTuber must have at his/her fingertips.
Besides, Filmora offers lots of free built-in video effects from popular platforms like FilmStock, Pixel, Unsplash, and many others. The amazing thing is you don’t necessarily need video editing skills to utilize the features of the software.
Here is how to use Filmora to Create Impressive Videos for YouTube;
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Download the latest version of Filmora from the official website and install it. Then, launch the tool and use the Import button to upload the YouTube video you wish to edit.
Drag-n-drop the imported video to the Timeline.
Step2 Navigate to the top of the screen and select Effects. Choose AI Portrait from the left-hand side. After that, drag-n-drop a preferred AI Portrait effect to the Timeline. Then, adjust it to the section of your video you want it to be displayed.
You can also change the AI Portrait effect settings. To do that, double-click on the effect from the timeline to prompt a pop-up window. Apply the AI Portrait effect from there.
Step3 You can add royalty-free music to your YouTube video by clicking Audio from the top. Then, select the preferred audio to use in the video and move it to the timeline.
To adjust your audio settings, double-click the audio clip from the timeline and use the relevant button to balance audio fade-in and fade-out, volume, pitch, etc.
Step4 Another crucial thing you need to do is to add Subscribe watermark. To do this, click the >> icon next to Export from the top of the screen and select Element.
Locate and click ‘Social Media Show Element 07’ Effects. Drag-n-drop the selected effect to the Timeline.
Step5 Change the position where the Subscribe watermark should appear in your video. Then, play the video to preview it.
Step6 After you’re done with the editing, click the Export button from the top bar and choose Burn DVD from the drop-down list that shows up.
Spet 7: A pop-up window will appear on your PC screen. Select where you want to save the edited video file from the Folder Path section. Then, enter the file name in Lable. Click Export to finish.
Final Words
That’s all on T-Series income on YouTube. T-Series did not just become successful overnight. It took consistent hard work. The team put so much effort not just to come up with ideas and create videos, but also to invest in the right tools to make their videos stand out in the industry. If you’re looking to start your YouTube journey and be like T-Series some days, you should start now. The first move you should make is to invest in Wondershare Filmora software, as it has lots of tools to offer for editing videos with high quality.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Radiant Faces: Mastering Makeup and Lighting Together
Lighting Tips for Vlogging: How to Light
Richard Bennett
Mar 27, 2024• Proven solutions
One of the best things you can do for your video quality is to ensure you have great lighting. Viewers find poor lighting distracting and it’s hard for them to see how great your content is if they are busy thinking about why your video is so dark. By creating a great lighting set up you can ensure that the people watching your videos are only thinking about how much they’re enjoying them.
Going outside and using natural light is the cheapest way to get a lot of light for your videos. If your vlog is not suited to the great outdoors then you need to get more strategic. You can turn on all the lights in your living room and still end up with a dark, grainy, video.
Video Lighting Basics: Three Point Lighting
The most common technique of lighting a scene is called three-point lighting. It involves three different sources of light in the shot and is used by portrait photographers, which is also a great method for lighting your vlog.
The brightest source of light is also known as the key light which need to be high quality. A window will work, but if you do not have access to one where you are filming then consider an LED panel light or a softbox light like the ones used in portrait photography.
This first light will create a dramatic shadow across half of your face. You want to reduce this shadow, but not get rid of it completely.
Rather than setting up another light source on the opposite side of the camera, put up a reflector to bounce some light back onto your face. This reflector is called your ‘Fill Light’.
The fill light is less bright than the primary source of light and it is placed on the side opposite to the key light. Its purpose is to reduce shadows produced by the key light and the reflector will need to be mounted on a stand.
The final step to creating three point lighting is to set up another light behind you. This is your ‘Backlight’, and it will help you stand out from your background. Backlight or Hair light is always placed behind and above the subject to create separation between the subject in the shot and the background. This basic lighting technique can be applied in almost every scene you shoot, which is why it is important to keep an open mind and to continue experimenting with possible light setups.
Watch Video! Top Lighting Tips for Vlogging
Lightning Tips for Aspiring YouTube Videographers
Becoming the master of light will take some time and practice, so it is crucial to remain curious and anxious to learn new tricks throughout that process if you want to continually become better. These tips will help you make the first steps on that journey.
1. Focus Your Key Light
Try to focus your Key Light so that it lights only you and not your background. Do this by mounting anything that can cast a shadow onto your Key Light to control the area where the light hits. If you are using a window for your Key Light then you can use a curtain. If you use a softbox light then your light will already be somewhat focused.
2. Use Natural Lighting
The light provided by the Sun is still the best light source, you can have in your video. The trouble is that natural light changes quickly, which makes it highly unpredictable. The best way to deal with this challenge is to come prepared to the set and to get the shot you want as quickly as you can.
3. Try DIY Lightning
Literally, anything from candles to LED light bulbs can serve as a source of light in a shot. You just need to pay attention to the light temperature, because warmer light sources may highlight reds and yellows that can make your footage look less realistic.
4. Use Lightning Kits
This is by far the best option if you want to be in complete control of the light on your set. You can adjust the intensity of the lights, use filters, diffusers and all sorts of other accessories to create the light that flatters the subjects of your videos. The only downside is that you’ll have to spend a considerable amount of money if you want to have a professional lighting kit.
5. Set up reflectors
Sets of reflectors are often under $50, so they are fairly affordable. However, some vloggers choose to forgo purchasing reflectors and make their own out of tinfoil.
If your strong main light is too hard on your eyes then you can use a translucent ‘reflector’ to soften it. Set your translucent reflector, or other screen, up in front of your main light to diffuse it.
If you are hosting a beauty vlog then you might consider a slightly different set up. Instead of having your main light off to one side set it up directly in front of you so your entire face is lit evenly. It is still a good idea to use fill lights in this set up to give you some dimension, and a backlight is even more essential for helping you stand out from the background. The even light hitting your face will also make you look flat if you do not use a backlight.
If you are using all of the lighting options available to you and your video still looks too dark then you can try brightening it by opening up the aperture of your camera lens/setting a lower f-stop. Letting more light into your camera can help your footage look brighter, although you also run the risk of making things look overexposed/ washed out if you are not careful.
If you are stuck shooting in low light conditions it is best to use a lens with a wider aperture/lower f-stop. This will make the best of the light you do have.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
One of the best things you can do for your video quality is to ensure you have great lighting. Viewers find poor lighting distracting and it’s hard for them to see how great your content is if they are busy thinking about why your video is so dark. By creating a great lighting set up you can ensure that the people watching your videos are only thinking about how much they’re enjoying them.
Going outside and using natural light is the cheapest way to get a lot of light for your videos. If your vlog is not suited to the great outdoors then you need to get more strategic. You can turn on all the lights in your living room and still end up with a dark, grainy, video.
Video Lighting Basics: Three Point Lighting
The most common technique of lighting a scene is called three-point lighting. It involves three different sources of light in the shot and is used by portrait photographers, which is also a great method for lighting your vlog.
The brightest source of light is also known as the key light which need to be high quality. A window will work, but if you do not have access to one where you are filming then consider an LED panel light or a softbox light like the ones used in portrait photography.
This first light will create a dramatic shadow across half of your face. You want to reduce this shadow, but not get rid of it completely.
Rather than setting up another light source on the opposite side of the camera, put up a reflector to bounce some light back onto your face. This reflector is called your ‘Fill Light’.
The fill light is less bright than the primary source of light and it is placed on the side opposite to the key light. Its purpose is to reduce shadows produced by the key light and the reflector will need to be mounted on a stand.
The final step to creating three point lighting is to set up another light behind you. This is your ‘Backlight’, and it will help you stand out from your background. Backlight or Hair light is always placed behind and above the subject to create separation between the subject in the shot and the background. This basic lighting technique can be applied in almost every scene you shoot, which is why it is important to keep an open mind and to continue experimenting with possible light setups.
Watch Video! Top Lighting Tips for Vlogging
Lightning Tips for Aspiring YouTube Videographers
Becoming the master of light will take some time and practice, so it is crucial to remain curious and anxious to learn new tricks throughout that process if you want to continually become better. These tips will help you make the first steps on that journey.
1. Focus Your Key Light
Try to focus your Key Light so that it lights only you and not your background. Do this by mounting anything that can cast a shadow onto your Key Light to control the area where the light hits. If you are using a window for your Key Light then you can use a curtain. If you use a softbox light then your light will already be somewhat focused.
2. Use Natural Lighting
The light provided by the Sun is still the best light source, you can have in your video. The trouble is that natural light changes quickly, which makes it highly unpredictable. The best way to deal with this challenge is to come prepared to the set and to get the shot you want as quickly as you can.
3. Try DIY Lightning
Literally, anything from candles to LED light bulbs can serve as a source of light in a shot. You just need to pay attention to the light temperature, because warmer light sources may highlight reds and yellows that can make your footage look less realistic.
4. Use Lightning Kits
This is by far the best option if you want to be in complete control of the light on your set. You can adjust the intensity of the lights, use filters, diffusers and all sorts of other accessories to create the light that flatters the subjects of your videos. The only downside is that you’ll have to spend a considerable amount of money if you want to have a professional lighting kit.
5. Set up reflectors
Sets of reflectors are often under $50, so they are fairly affordable. However, some vloggers choose to forgo purchasing reflectors and make their own out of tinfoil.
If your strong main light is too hard on your eyes then you can use a translucent ‘reflector’ to soften it. Set your translucent reflector, or other screen, up in front of your main light to diffuse it.
If you are hosting a beauty vlog then you might consider a slightly different set up. Instead of having your main light off to one side set it up directly in front of you so your entire face is lit evenly. It is still a good idea to use fill lights in this set up to give you some dimension, and a backlight is even more essential for helping you stand out from the background. The even light hitting your face will also make you look flat if you do not use a backlight.
If you are using all of the lighting options available to you and your video still looks too dark then you can try brightening it by opening up the aperture of your camera lens/setting a lower f-stop. Letting more light into your camera can help your footage look brighter, although you also run the risk of making things look overexposed/ washed out if you are not careful.
If you are stuck shooting in low light conditions it is best to use a lens with a wider aperture/lower f-stop. This will make the best of the light you do have.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
One of the best things you can do for your video quality is to ensure you have great lighting. Viewers find poor lighting distracting and it’s hard for them to see how great your content is if they are busy thinking about why your video is so dark. By creating a great lighting set up you can ensure that the people watching your videos are only thinking about how much they’re enjoying them.
Going outside and using natural light is the cheapest way to get a lot of light for your videos. If your vlog is not suited to the great outdoors then you need to get more strategic. You can turn on all the lights in your living room and still end up with a dark, grainy, video.
Video Lighting Basics: Three Point Lighting
The most common technique of lighting a scene is called three-point lighting. It involves three different sources of light in the shot and is used by portrait photographers, which is also a great method for lighting your vlog.
The brightest source of light is also known as the key light which need to be high quality. A window will work, but if you do not have access to one where you are filming then consider an LED panel light or a softbox light like the ones used in portrait photography.
This first light will create a dramatic shadow across half of your face. You want to reduce this shadow, but not get rid of it completely.
Rather than setting up another light source on the opposite side of the camera, put up a reflector to bounce some light back onto your face. This reflector is called your ‘Fill Light’.
The fill light is less bright than the primary source of light and it is placed on the side opposite to the key light. Its purpose is to reduce shadows produced by the key light and the reflector will need to be mounted on a stand.
The final step to creating three point lighting is to set up another light behind you. This is your ‘Backlight’, and it will help you stand out from your background. Backlight or Hair light is always placed behind and above the subject to create separation between the subject in the shot and the background. This basic lighting technique can be applied in almost every scene you shoot, which is why it is important to keep an open mind and to continue experimenting with possible light setups.
Watch Video! Top Lighting Tips for Vlogging
Lightning Tips for Aspiring YouTube Videographers
Becoming the master of light will take some time and practice, so it is crucial to remain curious and anxious to learn new tricks throughout that process if you want to continually become better. These tips will help you make the first steps on that journey.
1. Focus Your Key Light
Try to focus your Key Light so that it lights only you and not your background. Do this by mounting anything that can cast a shadow onto your Key Light to control the area where the light hits. If you are using a window for your Key Light then you can use a curtain. If you use a softbox light then your light will already be somewhat focused.
2. Use Natural Lighting
The light provided by the Sun is still the best light source, you can have in your video. The trouble is that natural light changes quickly, which makes it highly unpredictable. The best way to deal with this challenge is to come prepared to the set and to get the shot you want as quickly as you can.
3. Try DIY Lightning
Literally, anything from candles to LED light bulbs can serve as a source of light in a shot. You just need to pay attention to the light temperature, because warmer light sources may highlight reds and yellows that can make your footage look less realistic.
4. Use Lightning Kits
This is by far the best option if you want to be in complete control of the light on your set. You can adjust the intensity of the lights, use filters, diffusers and all sorts of other accessories to create the light that flatters the subjects of your videos. The only downside is that you’ll have to spend a considerable amount of money if you want to have a professional lighting kit.
5. Set up reflectors
Sets of reflectors are often under $50, so they are fairly affordable. However, some vloggers choose to forgo purchasing reflectors and make their own out of tinfoil.
If your strong main light is too hard on your eyes then you can use a translucent ‘reflector’ to soften it. Set your translucent reflector, or other screen, up in front of your main light to diffuse it.
If you are hosting a beauty vlog then you might consider a slightly different set up. Instead of having your main light off to one side set it up directly in front of you so your entire face is lit evenly. It is still a good idea to use fill lights in this set up to give you some dimension, and a backlight is even more essential for helping you stand out from the background. The even light hitting your face will also make you look flat if you do not use a backlight.
If you are using all of the lighting options available to you and your video still looks too dark then you can try brightening it by opening up the aperture of your camera lens/setting a lower f-stop. Letting more light into your camera can help your footage look brighter, although you also run the risk of making things look overexposed/ washed out if you are not careful.
If you are stuck shooting in low light conditions it is best to use a lens with a wider aperture/lower f-stop. This will make the best of the light you do have.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Mar 27, 2024• Proven solutions
One of the best things you can do for your video quality is to ensure you have great lighting. Viewers find poor lighting distracting and it’s hard for them to see how great your content is if they are busy thinking about why your video is so dark. By creating a great lighting set up you can ensure that the people watching your videos are only thinking about how much they’re enjoying them.
Going outside and using natural light is the cheapest way to get a lot of light for your videos. If your vlog is not suited to the great outdoors then you need to get more strategic. You can turn on all the lights in your living room and still end up with a dark, grainy, video.
Video Lighting Basics: Three Point Lighting
The most common technique of lighting a scene is called three-point lighting. It involves three different sources of light in the shot and is used by portrait photographers, which is also a great method for lighting your vlog.
The brightest source of light is also known as the key light which need to be high quality. A window will work, but if you do not have access to one where you are filming then consider an LED panel light or a softbox light like the ones used in portrait photography.
This first light will create a dramatic shadow across half of your face. You want to reduce this shadow, but not get rid of it completely.
Rather than setting up another light source on the opposite side of the camera, put up a reflector to bounce some light back onto your face. This reflector is called your ‘Fill Light’.
The fill light is less bright than the primary source of light and it is placed on the side opposite to the key light. Its purpose is to reduce shadows produced by the key light and the reflector will need to be mounted on a stand.
The final step to creating three point lighting is to set up another light behind you. This is your ‘Backlight’, and it will help you stand out from your background. Backlight or Hair light is always placed behind and above the subject to create separation between the subject in the shot and the background. This basic lighting technique can be applied in almost every scene you shoot, which is why it is important to keep an open mind and to continue experimenting with possible light setups.
Watch Video! Top Lighting Tips for Vlogging
Lightning Tips for Aspiring YouTube Videographers
Becoming the master of light will take some time and practice, so it is crucial to remain curious and anxious to learn new tricks throughout that process if you want to continually become better. These tips will help you make the first steps on that journey.
1. Focus Your Key Light
Try to focus your Key Light so that it lights only you and not your background. Do this by mounting anything that can cast a shadow onto your Key Light to control the area where the light hits. If you are using a window for your Key Light then you can use a curtain. If you use a softbox light then your light will already be somewhat focused.
2. Use Natural Lighting
The light provided by the Sun is still the best light source, you can have in your video. The trouble is that natural light changes quickly, which makes it highly unpredictable. The best way to deal with this challenge is to come prepared to the set and to get the shot you want as quickly as you can.
3. Try DIY Lightning
Literally, anything from candles to LED light bulbs can serve as a source of light in a shot. You just need to pay attention to the light temperature, because warmer light sources may highlight reds and yellows that can make your footage look less realistic.
4. Use Lightning Kits
This is by far the best option if you want to be in complete control of the light on your set. You can adjust the intensity of the lights, use filters, diffusers and all sorts of other accessories to create the light that flatters the subjects of your videos. The only downside is that you’ll have to spend a considerable amount of money if you want to have a professional lighting kit.
5. Set up reflectors
Sets of reflectors are often under $50, so they are fairly affordable. However, some vloggers choose to forgo purchasing reflectors and make their own out of tinfoil.
If your strong main light is too hard on your eyes then you can use a translucent ‘reflector’ to soften it. Set your translucent reflector, or other screen, up in front of your main light to diffuse it.
If you are hosting a beauty vlog then you might consider a slightly different set up. Instead of having your main light off to one side set it up directly in front of you so your entire face is lit evenly. It is still a good idea to use fill lights in this set up to give you some dimension, and a backlight is even more essential for helping you stand out from the background. The even light hitting your face will also make you look flat if you do not use a backlight.
If you are using all of the lighting options available to you and your video still looks too dark then you can try brightening it by opening up the aperture of your camera lens/setting a lower f-stop. Letting more light into your camera can help your footage look brighter, although you also run the risk of making things look overexposed/ washed out if you are not careful.
If you are stuck shooting in low light conditions it is best to use a lens with a wider aperture/lower f-stop. This will make the best of the light you do have.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
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