Break Down Barriers: Streaming Google Meet on YouTube, Stepwise

Google Meet helps people to connect virtually with each other in a well-protected environment. If you have physical restrictions, Google Meet can provide an enhanced ecosystem to collaborate with your team members. With high video and audio quality, it can prevent you from any sort of disturbance. If you want to connect with a larger audience during your Google Meet sessions, you can go for live streaming.

This article will address how to conduct Google Meet live stream through the platform of YouTube. To learn more, continue reading this guide.

1. Available Google Workspace Edition
2. Approval of YouTube Channel for Live
3. Connect your YouTube Channel to Google Meet

• How to Live Stream from Google Meet to YouTube
• Bonus Tip: Easily Record your Google Meet Live Stream

Part 1: Three Things to Check Before Starting Your Live

Before increasing your audience from Google Meet live stream on YouTube, make sure to check the below prerequisites.

1. Available Google Workspace Edition

For Google Meet YouTube live, there are some requirements. The reason is that not every ordinary user of Google Meet can go for YouTube live streaming. To do so, you should buy any of the following pricing plans:

Google Workspace Pricing Plan	Price
Enterprise Starter	Approx. $10/User/Month
Enterprise Standard	Approx. $20/User/Month
Enterprise Plus	Approx. $30/User/Month
Education Plus	Approx. $5/Student/Month
Teaching and Learning Upgrade	Approx. $4/License/Month
Workspace Individual Subscriber	Approx. $9.9/Month
Google One Subscribers with 2 TB or More Storage Space	Approx. $10/Month

Note: To know the exact pricing plans of Google Workspace, you have to contact Google Support.

2. Approval of YouTube Channel for Live

To conduct live streaming, you must receive approval from the YouTube channel. For this, you must access your channel’s YouTube Studio to perform the account verification. Now to activate and enable live streaming on your YouTube account, check the following steps:

Step1 Open your YouTube account and click on the “Profile” icon given at the top-right corner. After opening the Profile menu, click on the “YouTube Studio” option.

Step2 A new window will be displayed on your screen. From the left panel, select “Content” among other options. Under the section called “Live,” locate the “Get Started” option. Afterward, tap on the “Request” option and perform the verification steps for enabling live streaming. After 24 hours, you would get approval for live streaming on YouTube. Hence, you would be able to live stream Google Meet meetings through your YouTube channel.

3. Connect your YouTube Channel to Google Meet

Once you get approval for live streaming, you can connect the YouTube channel to your Google Meet account. If the Host Management option is disabled, anyone within the Google Meet session can start live streaming. Conversely, only hosts or co-hosts can begin live streaming if this option is activated. Moreover, the individual who is starting the live stream from Google Meet will get connected to his YouTube channel.

Furthermore, you should use the same email address to enter the Google Meet that is connected to your YouTube account. By using the same email address, you can ensure smooth live streaming of Google Meet sessions to your YouTube channel. Also, you can only use laptops or desktops for initiating live streaming. The reason is that the Google Meet live stream on YouTube is not currently available on mobile devices.

Part 2: How to Live Stream from Google Meet to YouTube

Once you have fulfilled all the requirements, you can start a live stream from Google Meet to YouTube. Check the following steps to execute the process:

Step1 To allow Google Meet sessions to live stream on YouTube, the Google Workspace admin must adjust some settings. To begin, log in to the “Admin Console” on the Workspace administrator account. Now go to “Apps” and access the “Google Workspace” option.

Step2 Afterward, click “Google Meet” and tap on the “Stream” option. Once done, click on the “Pencil” icon to open the Settings menu. Now enable the options “Let People Steam Their Meetings” and “Let People Use YouTube to Stream Meetings.” Once done with the changes, click on the “Save” button.

Step3 Make sure that the Google account attached to your YouTube channel is capable of live streaming. Once done, go to your YouTube channel and tap on the “Create” button. Afterward, hit the “Live” button.

Step4 Now enter your Google Meet session and click on the “Activities” option. From the Activities menu, select “Live Streaming.” Now a small menu will open for live-streaming settings. You can create a new event and add an event title. Make sure to choose the privacy options and desired language. Afterward, click on the “Start Streaming” option.

Step5 A small pop-up will appear that will tell you to remind your participants about live streaming. After reminding, click on the “Start” button. You can see the red “Live” button that will indicate to you the ongoing live-streaming session. Once you have concluded the live streaming by clicking on the “Stop Streaming” button, you can check the video analytics by visiting your YouTube channel.

Bonus Tip: Easily Record your Google Meet Live Stream

Do you want to save your Google Meet live-stream session? The best tool through which you can save your essential live-streaming sessions is Wondershare Filmora Screen Recorder . By using this efficient screen recorder, you can access your saved live streaming session and revise the important points discussed in it.

The screen recorder of Filmora is capable of capturing webcam and screen recording simultaneously. You can select a customized recording area through this tool. For example, you can choose a full screen, a specific window, or a customized area. Furthermore, this screen recording tool can also capture your microphone and system’s sounds in high quality. At the same time, as a powerful video editor, you can edit your videos with various advanced features of Filmora to bring them to the next level. Click the video below to learn more about Filmora’s new features.

Steps to Record Live Streaming Using Filmora Screen Recorder

Are you ready to capture your live-streaming session on Google Meet? Here are the simple and accurate steps to begin the process:

Step1 Open the Screen Recorder

Download Wondershare Filmora and open its interface. Click the “Screen Recorder” option given on the main homepage. By doing so, a screen recorder window will open. Here, you can select screen recording modes such as full-screen, target window, or custom. Also, make sure to choose your system’s audio and microphone to proceed.

Step2 Adjust Settings and Start Recording

From Settings, you can also select the quality, frame rate, and color of mouse clicks. Once you have adjusted all the settings properly, hit the “REC” button.

Step3 End the Recording

After the countdown, the screen recording will begin. To stop the recording, you can press the F9 button from your keyboard. After the recording ends, the file will be dropped into the media library of Filmora.

Conclusion

Google Meet is a reliable environment to connect and collaborate with people. To increase your reach and target audience, you can conduct Google Meet live streaming on YouTube. This article has discussed a detailed way through which you can live stream your Google Meet session on your YouTube channel.

To save and access your live streaming sessions later, you can try the screen recorder of Wondershare Filmora . This screen recorder can capture screen and respective audio in high quality.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Three Things to Check Before Starting Your Live

Before increasing your audience from Google Meet live stream on YouTube, make sure to check the below prerequisites.

1. Available Google Workspace Edition

For Google Meet YouTube live, there are some requirements. The reason is that not every ordinary user of Google Meet can go for YouTube live streaming. To do so, you should buy any of the following pricing plans:

Google Workspace Pricing Plan	Price
Enterprise Starter	Approx. $10/User/Month
Enterprise Standard	Approx. $20/User/Month
Enterprise Plus	Approx. $30/User/Month
Education Plus	Approx. $5/Student/Month
Teaching and Learning Upgrade	Approx. $4/License/Month
Workspace Individual Subscriber	Approx. $9.9/Month
Google One Subscribers with 2 TB or More Storage Space	Approx. $10/Month

Note: To know the exact pricing plans of Google Workspace, you have to contact Google Support.

2. Approval of YouTube Channel for Live

To conduct live streaming, you must receive approval from the YouTube channel. For this, you must access your channel’s YouTube Studio to perform the account verification. Now to activate and enable live streaming on your YouTube account, check the following steps:

Step1 Open your YouTube account and click on the “Profile” icon given at the top-right corner. After opening the Profile menu, click on the “YouTube Studio” option.

Step2 A new window will be displayed on your screen. From the left panel, select “Content” among other options. Under the section called “Live,” locate the “Get Started” option. Afterward, tap on the “Request” option and perform the verification steps for enabling live streaming. After 24 hours, you would get approval for live streaming on YouTube. Hence, you would be able to live stream Google Meet meetings through your YouTube channel.

3. Connect your YouTube Channel to Google Meet

Once you get approval for live streaming, you can connect the YouTube channel to your Google Meet account. If the Host Management option is disabled, anyone within the Google Meet session can start live streaming. Conversely, only hosts or co-hosts can begin live streaming if this option is activated. Moreover, the individual who is starting the live stream from Google Meet will get connected to his YouTube channel.

Furthermore, you should use the same email address to enter the Google Meet that is connected to your YouTube account. By using the same email address, you can ensure smooth live streaming of Google Meet sessions to your YouTube channel. Also, you can only use laptops or desktops for initiating live streaming. The reason is that the Google Meet live stream on YouTube is not currently available on mobile devices.

Part 2: How to Live Stream from Google Meet to YouTube

Once you have fulfilled all the requirements, you can start a live stream from Google Meet to YouTube. Check the following steps to execute the process:

Step1 To allow Google Meet sessions to live stream on YouTube, the Google Workspace admin must adjust some settings. To begin, log in to the “Admin Console” on the Workspace administrator account. Now go to “Apps” and access the “Google Workspace” option.

Step2 Afterward, click “Google Meet” and tap on the “Stream” option. Once done, click on the “Pencil” icon to open the Settings menu. Now enable the options “Let People Steam Their Meetings” and “Let People Use YouTube to Stream Meetings.” Once done with the changes, click on the “Save” button.

Step3 Make sure that the Google account attached to your YouTube channel is capable of live streaming. Once done, go to your YouTube channel and tap on the “Create” button. Afterward, hit the “Live” button.

Step4 Now enter your Google Meet session and click on the “Activities” option. From the Activities menu, select “Live Streaming.” Now a small menu will open for live-streaming settings. You can create a new event and add an event title. Make sure to choose the privacy options and desired language. Afterward, click on the “Start Streaming” option.

Step5 A small pop-up will appear that will tell you to remind your participants about live streaming. After reminding, click on the “Start” button. You can see the red “Live” button that will indicate to you the ongoing live-streaming session. Once you have concluded the live streaming by clicking on the “Stop Streaming” button, you can check the video analytics by visiting your YouTube channel.

Bonus Tip: Easily Record your Google Meet Live Stream

Do you want to save your Google Meet live-stream session? The best tool through which you can save your essential live-streaming sessions is Wondershare Filmora Screen Recorder . By using this efficient screen recorder, you can access your saved live streaming session and revise the important points discussed in it.

The screen recorder of Filmora is capable of capturing webcam and screen recording simultaneously. You can select a customized recording area through this tool. For example, you can choose a full screen, a specific window, or a customized area. Furthermore, this screen recording tool can also capture your microphone and system’s sounds in high quality. At the same time, as a powerful video editor, you can edit your videos with various advanced features of Filmora to bring them to the next level. Click the video below to learn more about Filmora’s new features.

Steps to Record Live Streaming Using Filmora Screen Recorder

Are you ready to capture your live-streaming session on Google Meet? Here are the simple and accurate steps to begin the process:

Step1 Open the Screen Recorder

Download Wondershare Filmora and open its interface. Click the “Screen Recorder” option given on the main homepage. By doing so, a screen recorder window will open. Here, you can select screen recording modes such as full-screen, target window, or custom. Also, make sure to choose your system’s audio and microphone to proceed.

Step2 Adjust Settings and Start Recording

From Settings, you can also select the quality, frame rate, and color of mouse clicks. Once you have adjusted all the settings properly, hit the “REC” button.

Step3 End the Recording

After the countdown, the screen recording will begin. To stop the recording, you can press the F9 button from your keyboard. After the recording ends, the file will be dropped into the media library of Filmora.

Conclusion

Google Meet is a reliable environment to connect and collaborate with people. To increase your reach and target audience, you can conduct Google Meet live streaming on YouTube. This article has discussed a detailed way through which you can live stream your Google Meet session on your YouTube channel.

To save and access your live streaming sessions later, you can try the screen recorder of Wondershare Filmora . This screen recorder can capture screen and respective audio in high quality.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

The Ultimate Guide to Choosing Between IGTV & YouTube for Content Creators

IGTV VS YouTube: Should Video Content Creators Use One Platform or The Other?

Shanoon Cox

Mar 27, 2024• Proven solutions

IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.

You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>

IGTV VS YouTube: What’s the difference

Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.

Have a Quick Glance of the Differences

01 Interface Differences

02 The Upload Process

03 Discovering New Content

03 Monetization

03 Analytics and Insights

1. Interface Differences

Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.

2. The Upload Process

The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.

At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.

3. Discovering New Content

IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.

4. Monetization

At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.

5. Analytics and Insights

Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.

Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?

You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.

IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.

However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.

Useful Features of Filmora

• Cokor Matching: Apply color correction setting to multiple clips on one-click.
• Effects: Create blockbuster videos with preset effects.
• Motion Tracking: Track moving items and add elements to it at ease.
• And more waiting for you to discover.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.

You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>

IGTV VS YouTube: What’s the difference

Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.

Have a Quick Glance of the Differences

01 Interface Differences

02 The Upload Process

03 Discovering New Content

03 Monetization

03 Analytics and Insights

1. Interface Differences

Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.

2. The Upload Process

The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.

At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.

3. Discovering New Content

IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.

4. Monetization

At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.

5. Analytics and Insights

Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.

Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?

You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.

IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.

However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.

Useful Features of Filmora

• Cokor Matching: Apply color correction setting to multiple clips on one-click.
• Effects: Create blockbuster videos with preset effects.
• Motion Tracking: Track moving items and add elements to it at ease.
• And more waiting for you to discover.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.

You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>

IGTV VS YouTube: What’s the difference

Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.

Have a Quick Glance of the Differences

01 Interface Differences

02 The Upload Process

03 Discovering New Content

03 Monetization

03 Analytics and Insights

1. Interface Differences

Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.

2. The Upload Process

The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.

At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.

3. Discovering New Content

IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.

4. Monetization

At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.

5. Analytics and Insights

Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.

Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?

You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.

IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.

However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.

Useful Features of Filmora

• Cokor Matching: Apply color correction setting to multiple clips on one-click.
• Effects: Create blockbuster videos with preset effects.
• Motion Tracking: Track moving items and add elements to it at ease.
• And more waiting for you to discover.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.

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IGTV VS YouTube: What’s the difference

Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.

Have a Quick Glance of the Differences

01 Interface Differences

02 The Upload Process

03 Discovering New Content

03 Monetization

03 Analytics and Insights

1. Interface Differences

Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.

2. The Upload Process

The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.

At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.

3. Discovering New Content

IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.

4. Monetization

At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.

5. Analytics and Insights

Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.

Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?

You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.

IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.

However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.

Useful Features of Filmora

• Cokor Matching: Apply color correction setting to multiple clips on one-click.
• Effects: Create blockbuster videos with preset effects.
• Motion Tracking: Track moving items and add elements to it at ease.
• And more waiting for you to discover.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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